Canright Communication’s comprehensive Case Study Research questionnaire and outline gives a framework for researching product and service case studies that interest and educate. Most case studies do not need this much detail, but the more you have the better you can show how your product or solution helps clients achieve their business goals.
These are the typical sections included in a good case study:
It’s important to note that benefits refer to the actual benefits of the products and services. Results are the outcome(s) of those benefits.
Canright Communications aligns technology and business with corporate purpose, mission, and goals. Our technical communications solutions help clients market and sell their ideas, innovations, products, and services.